Xsolla Adds Mercado Pago in Uruguay, Unlocking Access to 60M+ Users

Xsolla Adds Mercado Pago in Uruguay, Unlocking Access to 60M+ Users

Xsolla Expands Payment Options in Uruguay With Launch of Mercado Pago, Empowering Developers to Reach 60M+ Active Users Across Latin America

Xsolla, a global leader in video game commerce solutions, announced today that it has officially introduced Mercado Pago as a local payment method for players in Uruguay. This strategic integration marks a significant step in Xsolla’s broader effort to enhance its presence throughout Latin America and to support developers seeking deeper, more meaningful engagement with players across the region. By incorporating Mercado Pago—one of the most widely used digital wallets in Latin America—Xsolla is enabling game developers to offer smoother, more trusted payment experiences in a country known for its rapid digital adoption and tech-forward consumers.

Strengthening Xsolla’s Position in a Digitally Mature Market

Uruguay has established itself as one of Latin America’s most digitally advanced markets. The country consistently ranks at the top of regional indexes for internet penetration, mobile adoption, and digital payment usage. Players in Uruguay expect not only intuitive gameplay experiences, but also convenient, frictionless payment options that align with regional habits and consumer preferences.

Mercado Pago, the digital finance arm of Mercado Libre, has become the dominant digital wallet across the continent, serving over 60 million active users. The platform continues to expand rapidly, maintaining a reputation for secure, mobile-first financial services. According to industry estimates, Mercado Pago accounts for nearly 77% of wallet-based online payments in Latin America, solidifying its role as the preferred digital payment tool for millions of consumers.

By bringing Mercado Pago to Uruguay through Xsolla’s vast commerce ecosystem, developers—both regional and global—gain the ability to provide players with checkout experiences that feel familiar, reliable, and tailored to local expectations.

Delivering Value to Developers Through Relevant, Localized Payment Options

Xsolla’s integration of Mercado Pago introduces several high-impact benefits for game developers seeking to grow their reach or improve monetization in the region. Payment preferences continue to evolve globally, and Latin America is a prime example of how offering the right local methods can significantly influence conversion rates and retention. With this new implementation, developers gain:

Xsolla Adds Mercado Pago in Uruguay, Unlocking Access to 60M+ Users
1. A Trusted and Recognizable Payment Brand

One of the key drivers behind successful digital transactions is trust. Mercado Pago’s widespread use across Latin America makes it an instantly recognizable brand at checkout. When players encounter a payment method they already use for daily purchases—whether groceries, ride-sharing, or utility bills—they are more likely to complete a transaction without hesitation. This sense of familiarity helps reduce cart abandonment and increases payment success rates.

2. Multiple Funding Sources Within a Unified Experience

Players can choose between various funding options within the Mercado Pago ecosystem. Whether they prefer paying with linked credit or debit cards, direct bank transfers, or wallet balances, Mercado Pago streamlines the entire process into a single, coherent transaction flow. This flexibility is especially important in regions where card penetration may vary or where users rely heavily on mobile wallets for daily spending.

3. Automated Subscription Management

With the rise of subscription-based gaming models—such as battle passes, premium memberships, and content bundles—developers increasingly need payment methods that support automated billing. Mercado Pago enables effortless recurring payments, minimizing friction for players while helping developers maintain a stable, predictable revenue stream. Automated renewals also contribute to long-term retention, reducing the number of players lost due to failed or expired payment methods.

4. Real-Time Payment Confirmations

Speed is another critical factor influencing player satisfaction. Real-time transaction confirmations ensure players can access their purchases instantly—whether in-game currency, downloadable content (DLC), or subscription renewals. Instant processing reduces uncertainty, improves the customer journey, and leads to higher overall conversion rates.

5. Expanded Regional Reach With a Single Integration

While this launch focuses on Uruguay, Mercado Pago’s influence extends far beyond its borders. Developers leveraging this new payment method through Xsolla can benefit from increased reach into other major markets throughout Latin America, including Brazil, Chile, Argentina, Colombia, and Mexico. This scalability gives studios and publishers—especially smaller or emerging teams—a powerful opportunity to access vast audiences without navigating multiple independent integrations.

Supporting Developers Through Global Infrastructure and Local Expertise

Chris Hewish, President of Xsolla, emphasized the significance of this expansion within the Latin American region. “Mercado Pago is one of Latin America’s most trusted financial platforms,” Hewish commented. “By integrating it in Uruguay, we’re giving developers a powerful way to meet players where they are with the local payment methods they already use and trust.”

Xsolla’s strategy has long focused on reducing the barriers between developers and their audiences. The company supports all stages of game development and distribution—from pre-launch tools and storefront solutions to monetization frameworks and player engagement systems. By expanding its payment infrastructure to include Mercado Pago in Uruguay, Xsolla reinforces its commitment to delivering seamless, end-to-end experiences tailored to the needs of a global gaming industry.

As Latin America continues to experience exponential growth in gaming revenue, mobile payments, and digital commerce, developers who embrace localized strategies—and fundamental localization begins with payment options—stand to gain competitive advantages. Xsolla’s commerce platform enables studios to adapt quickly to regional preferences without sacrificing simplicity or operational efficiency.

A Growing Payment Ecosystem With Global Reach

The addition of Mercado Pago is part of Xsolla’s ongoing effort to expand its worldwide payment ecosystem, which already includes hundreds of global and local payment methods. These range from digital wallets and bank transfers to cash-based vouchers, mobile carrier billing, and more. This comprehensive approach ensures that developers can reach players in almost any market with payment options that reflect local norms.

By continuously adding new partners and payment solutions, Xsolla supports the evolving financial behaviors of gamers across the globe. In regions like Latin America—where millions of players lack access to traditional banking but rely heavily on mobile wallets and alternative payment methods—this adaptability is crucial.

Source Link:https://www.businesswire.com/

Share your love