Omdia: Display Glass Revenue Hits Record JPY 270 Billion in Q3 2025
Global display glass revenue surged to a record JPY 270 billion in the third quarter of 2025, marking a 5% increase quarter-over-quarter (QoQ) and 14% growth year-over-year (YoY), according to new research from Omdia. The rise was fueled by both higher prices and stronger demand, with transactions continuing to be conducted in Japanese yen.
The strong performance in Q3 2025 highlights a major strategic shift within the display glass industry. Following a deep recession in 2011, glass manufacturers endured nearly a decade of intense competition between 2012 and 2022, often cutting prices to gain market share—sometimes at the cost of profitability.
Since 2022, however, the industry’s focus has pivoted toward profitability over volume, leading to successive price hikes in the second halves of 2023 and 2024. Corning led the price increases in 2H23, with Corning and AGC driving the trend in 2H24, followed by NEG. As a result, display glass prices have climbed more than 25% over the past two years.
To support this profitability strategy, major glass makers have begun tightly managing production capacity to align with shipment volumes. Prior to 2022, excess capacity was common, but the heavy industrial nature of glass manufacturing—where even minor incidents can take months to recover—has prompted manufacturers to avoid building new glass tanks. Instead, they are focusing on optimizing existing capacity by boosting line speeds, improving production yields, and enhancing energy efficiency.
Meanwhile, Chinese glass manufacturers continue to expand aggressively, investing in new glass tanks. Having entered the display glass market around 2010 with G5 glass production, Chinese companies now hold a dominant position in the G5 a-Si segment and are moving into G8.5 production. While leading global manufacturers currently maintain an edge in quality, Omdia expects Chinese producers to narrow this gap within five to ten years, increasing their share of the G8.5 market through long-term, high-volume production.
“As major glass makers may lose market share, their strategy now appears focused on generating profit to fund future innovation,” said Tadashi Uno, Research Manager at Omdia. “These companies are investing in new glass technologies for the semiconductor and storage industries, including through-glass vias (TGV), semiconductor support glass, and hard disk substrate glass.”
