PMG Expands Global Presence with New Offices in Mexico City and Toronto
PMG, an independent marketing services and technology company, has announced a significant milestone in its global growth journey with the opening of two new international offices—one in Mexico City, Mexico, and the other in Toronto, Canada. This strategic expansion reflects the company’s long-term vision of building a truly global presence while staying deeply connected to local markets. By establishing operations in two of the most influential business and technology hubs in the Americas, PMG is reinforcing its commitment to innovation, talent development, and client-centric solutions
The decision to expand into Mexico City and Toronto comes at a time when the marketing and technology landscape is evolving rapidly. Brands across industries are seeking partners that can offer not only creative and strategic expertise but also advanced technological capabilities and data-driven insights. PMG’s expansion is designed to meet these growing demands by bringing its integrated approach closer to clients in key regions.
Mexico City will serve as PMG’s strategic hub for Latin America, a region that continues to experience significant economic growth, digital transformation, and increased investment from global companies. With its vibrant business environment, diverse talent pool, and status as one of the largest metropolitan economies in the world, Mexico City offers an ideal location for PMG to strengthen its presence across the region. The new office will complement the company’s existing operations in Costa Rica, creating a more comprehensive regional footprint that enables faster, more responsive support for clients throughout Latin America.
By positioning Mexico City as its Latin American headquarters, PMG aims to better understand the unique cultural, economic, and technological factors that shape the region’s markets. This localized perspective will allow the company to design tailored strategies that resonate with regional audiences while maintaining the consistency and scale required by global brands. The office is expected to become a central hub for strategic planning, creative development, and client collaboration, helping PMG deliver more impactful campaigns and solutions.
Meanwhile, the new Toronto office represents an important step in PMG’s expansion across North America. Toronto is widely recognized as one of the continent’s leading centers for technology, innovation, and finance. The city is home to a thriving ecosystem of startups, multinational corporations, research institutions, and skilled professionals, making it an ideal environment for PMG to deepen its expertise in engineering, analytics, and integrated marketing.
The Toronto location will focus heavily on the development of advanced engineering and technology solutions, supporting PMG’s broader mission of combining human creativity with powerful technological tools. By tapping into Toronto’s highly educated workforce and strong tech infrastructure, PMG intends to accelerate innovation across its services and platforms. The office will play a key role in building and refining tools that enable smarter decision-making, more efficient campaign management, and measurable business outcomes for clients.
Together, the new offices in Mexico City and Toronto significantly expand PMG’s geographic reach. They allow the company to serve clients across North America and Latin America with greater agility, deeper local insights, and improved collaboration across time zones and markets. This expanded presence also positions PMG to pursue new opportunities with multinational brands seeking integrated solutions that can scale globally while remaining locally relevant.
A central component of PMG’s offering is Alli, the company’s proprietary marketing intelligence platform. Alli integrates strategy, media, commerce, and analytics into a single environment, enabling teams to work more efficiently and collaboratively. By bringing these capabilities closer to clients in Mexico and Canada, PMG can deliver faster insights, more precise targeting, and stronger performance outcomes.
The platform is designed to break down traditional silos between different aspects of marketing operations. Instead of treating strategy, media buying, e-commerce, and analytics as separate functions, Alli connects them into a unified system. This integrated approach helps teams identify opportunities more quickly, adjust campaigns in real time, and ensure that every marketing effort contributes directly to business growth.
PMG’s leadership views the expansion as more than just a geographic move; it is a strategic investment in people, technology, and culture. Founder and CEO George Popstefanov emphasized that the company’s philosophy centers on the belief that the most meaningful impact comes from combining exceptional talent with advanced technological capabilities. By establishing offices in Mexico City and Toronto, PMG aims to attract top professionals in both markets and provide them with the tools and environment needed to thrive.
The company plans to hire for a wide range of roles across both locations, spanning marketing strategy, engineering, data analytics, creative services, and client management. These hires will not only support local operations but also contribute to PMG’s global teams, ensuring that knowledge, ideas, and innovations flow seamlessly across the organization.
This emphasis on talent reflects PMG’s broader commitment to building a culture defined by curiosity, collaboration, and measurable impact. The company believes that diverse teams bring fresh perspectives and more effective solutions, particularly in an increasingly global and interconnected marketplace. By establishing offices in two culturally and economically distinct regions, PMG aims to create a community of professionals whose varied experiences can drive more innovative and inclusive marketing strategies.
The expansion also signals PMG’s confidence in the long-term growth potential of both Latin America and Canada. Mexico City’s rapidly evolving digital economy offers significant opportunities for brands looking to engage new audiences, while Toronto’s status as a global technology hub makes it an ideal location for advancing engineering and analytics capabilities. By investing in both markets simultaneously, PMG is positioning itself to capture growth opportunities across multiple regions and industries.
From a client perspective, the new offices promise more localized support, faster response times, and solutions that are better aligned with regional market dynamics. Clients operating in Latin America will benefit from teams that understand local consumer behavior, regulatory environments, and cultural nuances. Similarly, clients in Canada will gain access to specialized engineering and analytics expertise developed within one of North America’s most advanced technology ecosystems.
As marketing continues to evolve toward more data-driven, technology-enabled models, PMG’s integrated approach is likely to become even more valuable. The combination of local market knowledge, global scale, and proprietary technology positions the company to help brands navigate complex, fast-changing environments.
Looking ahead, the openings in Mexico City and Toronto are expected to serve as catalysts for further international growth. PMG has signaled that it will continue exploring opportunities to expand into new markets where it can combine local talent with its technology-driven approach. Each new location is intended to strengthen the company’s global network while maintaining the agility and client focus that have defined its success.
Ultimately, the new offices represent more than just physical spaces—they symbolize PMG’s broader vision of a connected, collaborative, and technology-enabled marketing ecosystem. By bringing its people, platforms, and philosophy closer to clients in key markets, the company aims to deliver stronger results, foster innovation, and build lasting partnerships around the world.
