Samsung Celebrated for Leadership in Cordless Vacuum Technology With Win at Euroconsumers Awards 2025
Samsung Electronics announced today that it has been selected as the winner in the Upright Cordless Vacuum Cleaner category at the Euroconsumers Awards 2025, a respected recognition program honoring high-performing products across key household and technology sectors. This achievement highlights Samsung’s continued commitment to engineering innovation, design excellence, and user-focused performance in the premium cordless vacuum cleaner market.
The recognition underscores years of steady advancement since Samsung entered the global cordless vacuum space in 2019 with the launch of its now-well-known Jet series, a product lineup built around lightweight construction and superior suction performance. The series has since expanded through successive model generations, including the Jet 75, Jet 85, and Jet 95, each designed to provide powerful cleaning across multiple floor surfaces such as carpet, hardwood, tile, and composite flooring. These models were evaluated extensively by Euroconsumers’ testing standards and earned high performance scores for suction power, maneuverability, ease of use, operational runtime, maintenance convenience, and overall consumer satisfaction.
Industry Recognition Based on Rigorous Testing
Winning a Euroconsumers Award represents more than market popularity — it stems from one of the most stringent product evaluation processes in the industry. Euroconsumers bases its scoring on a combination of laboratory testing results from more than 3,000 products annually, along with large-scale consumer surveys conducted across major European regions. These surveys collect measurable data from real product users, ensuring results reflect performance in daily living environments rather than purely controlled conditions.
According to Samsung, the award confirms its standing as a trusted technology leader in the household cleaning and appliance category. The Jet vacuum lineup ranked highly for reliability, meaning the products continue to perform consistently over time, maintaining suction power and durability even with frequent or intensive household use. The award represents a critical endorsement for Samsung and provides added confidence for consumers seeking reoccurring value from premium home appliances.
Commitment to Continued Innovation
Commenting on the announcement, Jeong Seung Moon, Executive Vice President and Head of the R&D Team for the Digital Appliances Business at Samsung Electronics, expressed pride and enthusiasm about the win.
Samsung has a record of innovation in the stick vacuum category, including the launch of the world’s most powerful vacuum cleaner,” he said. “We will continue to enhance consumer satisfaction through outstanding performance and AI-based convenience.
His remarks reflect Samsung’s broader strategy: evolving the home cleaning experience through smart automation, advanced battery technology, ergonomic design, and integrated AI-driven features that adapt to usage patterns and optimize energy efficiency. These developments support Samsung’s vision of smart homes where appliances anticipate user needs, reduce manual effort, and contribute to cleaner, healthier living environments.
Source Link:https://news.samsung.com/
